On Photobooks

I spent a good amount of time during the MA debating the value of the photobook in terms of a key way to disseminate my work. Photobooks can feel like a limited way of putting work into the world, which is supported by arguments put forward by Simon Norfolk who has suggested that they can be esoteric and only really consumed by other photographers (2019). However, I have since started to consider the photobook as one of a range of ways to disseminate my work, which in part has been inspired by that way that my own small book was distributed and shared, leading to additional ways in which work can be seen (Fig: 1). This in part has been formed from starting to look at the ways that I can use the format over an in-person exhibitions, owing to the pandemic. Martin Parr, one of the biggest proponents of the photobook also notes their significant place for the dissemination of photographic work: “The photobook has been a fundamental means of expression and dissemination for photographers since the earliest practitioners pasted their images onto pages resembling those they would once have filled with sketches” (Parr & Badger, 2004: 7).

Figure 1: Phil Hill & Out of Place Books (January, 2021) I hope this finds you safe and well photo book.

The book creates an opportunity for my work to be experienced in a tangible way, even when it has been impossible to do so over the recent months. The physicality of the book also places an enhanced experience of the work for the reader through the materials and the way that the work is presented. Bruno Ceschel expertly provides the basis in which I can now approach my own photobook construction for the project: “The first thing you must do is demystify the idea of the photobook. As soon as you have demolished every single convention about what a photobook should be, you fee yourself to dream up something new, exciting, and most important – completely doable” (2015: 485). It is important to put down my initial reservations about what I thought photobooks represented and consider the ways that I can add value to my project with a physical art object, which can be distributed and shared easily, meaning the experience of the work is not lost through the computer screen. Crucially, Ceschel makes a further point: “The book is a journey, not a destination […] Making a book should be both challenging and fun. It should be an adventure that will make you aware of your own practice, ideas, knowledge and skills” (p. 486). This above all, has been the biggest revelation in the process of the MA and indeed this FMP.

Figure 2: Alma Haser (2015) From ‘Cosmic Surgery’
Figure 3: Alma Haser (2015) from ‘Cosmic Surgery’

Therefore, I am looking at constructing a self-published book in the first instance. One that includes elements of trace and memory and how unreliable these things are. My book should be able to be reproduced easily in potentially different versions. I am considering creating a short run edition of between 5 – 10 highly unique books with an individual hand-made aesthetic and will be a higher end product, much Almar Hasser’s first edition of ‘Cosmic Surgery’ that that contains many more intricate elements than the subsequent editions (Fig: 2&3). I will also do a further edition, which is more easily producible on a larger scale – potentially on demand. Both of these editions, will be able to be produced through the resources that I have available to me. As I work in a Further Education college, I have access to good quality book making materials and printers – albeit with some limitations that I am exploring. There are also a range of art studios, which I can potentially use for elements such as screen printing and letter press etc.

Self Publishing

David Senior notes: “To self publish, to decentralise the production of print media, created a new type of printed object – one in which artists and designers bent the rules, played with conventions of the format, and created new containers for communication” (Ceshel & Senior, 2015: 8-9), which continues to support the idea of experimentation within my project. I have not finished photographing for the project either, so both provide opportunity to continue investigating ways in which to best communicate my ideas.

Figure 5: Lewis Bush (2021) From Bush’s Instagram showing the process of zine making.

My plan is to build a good quality dummy, which can be shared with publishers and also through book dummy awards. The idea that I can also produce other versions of the book quickly and efficiently to a high standard also means that I can share the book with people within the industry that might be interested in the project. I can do this on my own terms and also continue to develop the book as I gain reaction to it, as Ceshel also discusses: “Another thing you can do to free yourself from performance anxiety is to think of your book as being in flux – each time you print, the publication can change” (2015: 486). Lewis Bush also noted this when promoting some later runs of his zine publications (Fig: 5), which embrace the hand made nature of the format and the way that later mistakes can be rectified and does not detract from the professionalism that he brings to his wide range of zine publications.

My project has become one that builds an unusual world for the reader to be taken on a journey through. John Gossage places this kind of world building as a key element for a good photography book project: “firstly, it should contain great work. Secondly, it should function a concise world within the book itself. Thirdly, it should have a design that complements what s being dealt with. And finally, it should deal with the content that sustains an ongoing interest” (Parr & Badger, 2004: 7). This idea of world building is still ongoing and I will need to consider the ways that the materials and the design of the book add value to this. 

Bibliography

Ceshel, B. & Senior, D., 2015. Self Publish Be Happy: A DIY Photobook Manual and Manifesto. 1 ed. New York: Aperture.

Norfolk, S., 2019. A Small Voice: Conversations with Photographers [Interview] (12 June 2019).

Parr, M. & Badger, G., 2004. The Photobook: A History Vol 1. 1 ed. London: Phaidon.

Publishing a Book

At the end of the surfaces and strategies module, I pitched my project to Out of Place books who were interested in turning it into a small book. The aims of my project about place fit quite well with the ethos of Out of Place, so it felt like a good place to publish this project. Start to finish, the book took the whole of the next module to put together and publish, partly due to the pandemic. This did provide an opportunity to put together some additional images that also made it into the final book.

Figure 1: Phil Hill (2021) ‘I hope this finds you safe and well’ published by Out of Place books

The resulting book was published as an edition of 60 (Fig: 1) with a risograph printed card cover and an additional print for anyone who bought the Book in the pre-sale. This was a great addition on the part of the publisher and was really well received by those who bought one.

I found it really useful to be involved in the process of producing a book. There have been times where I have questioned the value of photobooks as a sole outlet for a photography project owing to the limited nature of the audience willing to buy into the object. I have shifted my opinion to consider the book as part of a wider range of methods to disseminate work. My book was published as an addition of 60, with a fair few of those being bought by friends and family, so I am in essence preaching to the converted with the book. However, it has created a certain platform that gives a small amount of authority for then work – the publication is an automatic signal to consider my work more seriously. It has also generated conversation and increased audience over social media, which has been useful to raise profile, albeit still in a small way. As a springboard, this has been a fantastic opportunity to get people to look at my work. For example, off the back of the publication, I was interviewed by the online platform Nowhere Diary (Fig: 2), which has also led to an increased following and dialogue with peers. I do still consider the photobook not the end of a project necessarily, but potentially a central focus in which other opportunities might be afforded, such as exhibition, talks and workshops.

Figure 2: Phil Hill & Nowhere Diary (2021) Book feature and interview on Nowhere Diary platform

I am already discussing the project together with my research into my FMP project at the Communities and Communication conference at the end of April. I will also be talking to the photography course at the college where I work about the project and the book making process.

The book was really well received and in a few weeks had sold out, which has completely surprised me. The support for the work was really validating and feels as though I am on to something with my direction of research. Out of Place have also been incredibly supportive in putting the work together and getting it published under the conditions of lockdown. It is worth noting however, that because of the pandemic, I was not able to meet Chris from Out of Place in person, so much of the conversation about putting the work together and decisions over sequence and output medium were done remotely. If I am to do another, I would be really keen to be more immersed in the process of creating the work. Not to take away from the resulting book, which I absolutely love and happy with the result.

Taking the experience into the FMP, I have mooted a book as part of the potential outcomes for the project. I am not sure that at this stage, the imagery that I a m   working with would necessarily fit the type of publications that Out of Place do. However, there is potential to create another publication with them that considers the sense of place and exploration around the area that I grew up, which feed would off the themes that I am exploring. Out of Place are interested in looking at creating another book with some of the images that did not make it into ‘I hope this finds you safe and well,’ and they are encouraging me to continue with the project, which is really positive moving forward.

Responding to Ruscha

Figure 1: Phil Hill (May, 2020) Response to Ed Ruscha task

I decided to take Ed Rucha’s ‘Twentysix Gasoline Stations’ (1963) as inspiration. It has always been a book that I have enjoyed, having discovered it very early on studying photography.

The images were selected from a number of 35mm film shoots that I have been doing between the modules, which are a departure from what I have been completing for my work in progress (Fig: 1). This was as I am researching to consider the way documentary photography is perceived and see if it could play a role in developing my approach.

Figure 2: Phil Hill (May, 2020) Spread from ‘Blossom in the Time of Corona’

I wanted to create a series that first might be perceived in an arbitrary and mundane way through aesthetically pleasing images of trees in blossom (Fig: 2), which then plays on that sense of collected awareness drawn from the context of this happening during the peak of the lock down. Beautiful yet surreal when considering the time in which the images were taken. I have also added a series of double exposures to juxtapose these feelings, which I aimed to show the chaos of the situation without photographing indexical gloves and masks that have appeared en masse (Fig: 3).

Figure 3: Phil Hill (May, 2020) Double Exposure from ‘Blossom in the Time of Corona’

I aimed to use Rucha’s book as a framework to present my own work and to form the basis for the narrative within the images and followed this with the blossom images, which also utilises ‘Twentysix Gasoline Stations’ in the format of the text as a way to provide additional context in the way that the images can be read. The title is also a reference to Ruscha’s book in the graphic style of the typeface and a subtle gradient on the cover to create a sense of the aging and yellowing of the pages that Rucha’s book has been subjected to over the years since its printing (Fig: 4), which is evident in the walk through video of the book (Fig: 5).

Figure 4: Phil Hill (May, 2020) Cover from ‘Blossom in the Time of Corona’
https://www.youtube.com/watch?v=kP4peTvkThQ
Figure 5: Ed Ruscha (1963) Twentysix Gasoline Stations walk through video
Bibliography

Ruscha, E., 1963. Twentysix Gasoline Stations. 1 ed. Los Angeles: National Excelsior Press.